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Don't Kill the Messenger Who Says
Steel Price, Quality are Key
To the Editor:
Andrew Sharkey's critique (Letter to the Editor,
May 14, 2001) of the Consuming Industries Trade Action Coalition
(CITAC) Foundation's recent study on "Costs to American Consuming
Industries of Steel Quotas and Taxes" is a classic case of
trying to kill the messenger when you can't fault the message.
Unable to cite to a single substantive deficiency
in the CITAC Foundation study's conclusions, Mr. Sharkey attempts
to discredit it as a product of foreign interests. He irresponsibly
claims that the study was done by CITAC "and the American
Institute for International Steel (AIIS)." Wrong. AIIS, while
a member of CITAC, was not involved in initiating, financing,
researching, preparing or presenting the study. Also, not that
it matters, but no foreign money sponsored the study, which was
conducted for the CITAC Foundation in the interest of thousands
of American businesses and millions of American workers who depend
on free markets for their livelihoods.
Next, Mr. Sharkey seeks to link the CITAC study
to another document published last year by another organization.
Last year's publication shattered a few cherished steel industry
myths, but has precisely nothing to do with the CITAC study.
Mr. Sharkey questions the general equilibrium model
employed in the study, and claims that it does not "provide
sufficient data and results to enable a thorough analysis."
Wrong again. The Appendix to the study refers to the web site
of the organization responsible for the model (www.gtap.org).
The model is maintained through a consortium involving the World
Trade Organization, the World Bank, the Organization for Economic
Cooperation and Development, the U.S. International Trade Commission,
the U.S. Department of Agriculture, and others. AISI import data
were used in the study, and the model, its database and all relevant
software are available for purchase to anyone, including AISI
and Mr. Sharkey. It was not invented for CITAC's "political"
purposes, as Mr. Sharkey alleges.
Despite Mr. Sharkey's erroneous assertion, steel
does indeed represent a significant part of the cost of making
products in steel-consuming industries. Examples: In the metalforming
industry, which uses about one-quarter of the steel produced in
North America, steel represents between 40 and 70 percent of the
total cost of manufacturing parts, components, sub-assemblies
and assemblies for automobiles, appliances, machinery and thousands
of other products. A small change in steel prices makes a big
difference in a manufacturer's competitiveness and financial performance,
especially in industries where competition is intense.
To suggest that there are not significant differences
in quality and processing characteristics between foreign and
domestic steel is vintage steel industry deception, which is demonstrably
false. Domestic steel cannot be substituted for foreign steel
on a "nearly one-to-one basis." Some products are not
available at all from domestic producers. Others are not produced
in sufficient quantity to satisfy customer demand. Economic studies
that have measured the substitutability of U.S. and foreign steel
all conclude they are "imperfect," not "perfect"
substitutes. Mr. Sharkey should consider these studies before
making clearly erroneous statements.
Here are some real-world examples: foreign steel
is used in fire extinguishers, because properties of applicable
domestic steels are not consistent enough to assure the necessary
processing efficiencies and pressure resistance. Foreign steel
is specified and mandated for certain truck brake parts because
domestic steel does not satisfy the customer's concern for quality
and safety. For certain other drawing applications, domestic steel
is not competitive for reasons of quality and consistency of processing
characteristics, making it more efficient to pay a premium for
European steel because it causes fewer manufacturing problems
and less down-time.
More examples: Stainless steel floor plate; radiation-free
steel for metal detectors; catalytic converter foil, tire cord
quality wire rod; and other steel products are not sufficiently
available from domestic sources. Imports are not optional. They
are a necessity.
Mr. Sharkey complains that CITAC provides no examples
of U.S. manufacturers who have lost business abroad due to uncompetitive
steel prices. While downstream manufacturers are not eager to
share lost sales information publicly, we are well aware of the
loss of business and jobs to offshore production in industries
as diverse as automotive parts, motors, machinery and others (and
those just involve steel!). But he may be assured that manufacturers
in Illinois, Indiana, Iowa, Michigan, Ohio, Wisconsin and other
states have lost business to firms in Brazil, Germany, Mexico
and other countries because lower-cost steel (sometimes as much
as 25 percent lower) is available there. And this is the point:
if steel prices in the United States are significantly higher
than elsewhere, U.S. industry loses jobs. It is not nearly as
important whether steel prices are higher or lower than they were
a year or two years ago; they must be competitive here and now.
Yes, steel prices in the United States (and around
the world) are lower than domestic steelmakers would like. The
same is true for a number of other products and services. But
the United States is not an island of low steel prices. The reverse
is true. For American manufacturers to be competitive in world
markets, they must have access to world-competitive steel. And
when it comes to the question of overall economic impact, there
are indeed 50 American workers in steel-using industries for every
steelworker.
While there have been productivity improvements
in the domestic steel industry, foreign producers have not stood
still. Mr. Sharkey well knows that a significant number of U.S.
producers (especially "integrated" producers) are clearly
not world-competitive. Many of them are, or will be, in financial
trouble. Yet he continues the rhetoric that "global excess
steel capacity and market-distorting steel trade practices"
are the root causes of the steel industry's problems. Further,
he expects the steel industry to receive special treatment at
the expense of its customers and American consumers. He doesn't
say why special treatment is justified.
Mr. Sharkey conveniently overlooks the fact that
the quotas he proposes would restrict all steel imports, fairly
and unfairly traded. And he fails to note that the antidumping
and countervailing duty laws, which the steel industry has used
so frequently over the years, are specifically designed to deal
with dumped and subsidized (i.e., "unfairly traded")
steel imports. In fact, at present more than half of all steel
imports already is covered by AD/CVD orders, which means they
are now "fairly traded."
Contrary to Mr. Sharkey's accusation, the CITAC
study and its conclusions are neither "flawed" nor "biased."
Indeed, Mr. Sharkey does not dispute the study's central conclusion:
that steel quotas would cost far more jobs in steel-using industries
than they would protect in the steel industry. And it should be
equally obvious that, while they will hurt others, quotas will
not undo poor management decisions, improve productivity or make
the domestic steel industry more competitive. The quota "cure"
is truly worse than the disease.
With the current economic uncertainties facing
all Americans, and the especially difficult economic conditions
facing the manufacturing sector, this is a particularly bad time
to be promoting legislation that would threaten steel availability
and tax steel sales.
The solution to the steel industry's woes is not
to flail at the realities of the world market, or to penalize
steel-using industries and U.S. consumers through trade restrictions
designed to inflate steel prices. The answer is to restructure
the steel industry to make it truly world-competitive - an undertaking
that would receive wide support. The appropriate public policy
is one that promotes these ends.
Jon E. Jenson
Chairman
Consuming Industries Trade Action Coalition
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